Please provide a short introduction of yourself
industries. I have served as the Fashion Director at Forbes Media and am the founder of POTRO, a pioneering menswear brand focused on the LATINX community. My expertise spans creative direction, trend analysis, and high-profile collaborations, and I am passionate about blending cultural heritage with modern design. In addition to my work in fashion, I am also the Editor of StyleLujo.com, where I spotlight fashion, lifestyle, and fine living with a global perspective. My work has allowed me to collaborate with world-class talents and contribute to meaningful dialogues in the industry. I look forward to leveraging my experience and enthusiasm to make impactful contributions in this new media appointment.
I am Joseph DeAcetis, a seasoned professional with over a decade of experience in the fashion and lifestyle
What are the media outlets you’re contributing to?
stylelujo.com forbes.com Nobleman.com OurTown.com Financial Times GQ Mexico
Would you like to introduce one of those outlets closer?
Thank you for asking! I would be delighted to introduce both outlets closer: Forbes: As a former Fashion Director at Forbes Media, I focused on showcasing global fashion and luxury lifestyle trends. My role involved creating high-impact editorial content highlighting innovative designs, industry leaders, and the intersection of style and business. Forbes has long been a trusted authority on cultural and economic trends, making it a powerful platform for reaching diverse and sophisticated audiences. StyleLujo.com: As the Editor of StyleLujo, I explore the dynamic world of fashion, lifestyle, and fine living with a modern and global perspective. Inspired by the storytelling traditions of iconic outlets like Vogue and GQ, StyleLujo celebrates the intersection of culture, celebrity, and design. I aim to inspire and inform readers through in-depth features and editorials while spotlighting unique talents and brands shaping the industry. I’m proud of my work with both outlets and would be happy to elaborate further if needed!
What are the topics you cover?
I cover a diverse range of topics, focusing primarily on: Fashion and Lifestyle: Exploring global trends, innovative designs, and luxury markets, with an emphasis on menswear, emerging designers, and cultural influences. Celebrities and Influencers: Highlighting the intersection of style and celebrity through interviews, editorial features, and collaborations. Luxury and Fine Living: Covering high-end brands, products, and experiences in travel, beauty, and design. Business of Fashion: Analyzing market trends, brand strategies, and the economic impact of the fashion and lifestyle industries. Sustainability: Showcasing sustainable practices and advancements shaping the future of fashion and luxury. I strive to present engaging stories that resonate with industry professionals and style-conscious readers.
What stories are you looking for?
Thank you for asking! I am currently looking for stories that delve into: AI and Technology Advancements: Exploring how AI and other tech innovations are shaping fashion and related industries, from design and production to marketing and retail experiences. Celebrity Profiles: Highlighting influential figures making an impact in fashion, lifestyle, and culture, both on and off the red carpet. Emerging Fashion Entrepreneurs: Showcasing new and innovative designers or business leaders redefining the industry with fresh ideas and bold approaches. Sustainability and Future Trends: Covering advancements in sustainable practices and the evolution of fashion to align with modern ethical and environmental standards. I am particularly drawn to unique narratives that merge creativity with innovation and resonate with a global audience.
How should a founder reach out to you (via email or social media)?
A founder can email me for a more formal conversation or through social media for quicker, initial inquiries. Below are my preferred contact details: Email: jdeacetis@gmail.com Phone: 9172242711 Social Media: Instagram: @josephDeAcetis LinkedIn: Joseph DeAcetis I’m always excited to connect with innovative founders and explore new opportunities. Feel free to reach out via any of these methods!
How can a founder create a pitch that catches your interest?
A founder can create a pitch that catches my interest by focusing on a few key elements: Unique Value Proposition: Articulating what makes their brand, product, or service stand out. I’m always drawn to innovative ideas that challenge the status quo or introduce something fresh. Passion and Vision: I appreciate pitches that convey genuine love for the business and a clear vision for its future. A compelling story behind the brand or idea is always a great way to grab attention. Market Relevance: The key is demonstrating how the brand or product aligns with current industry trends, particularly in fashion, technology, or sustainability. Highlighting how the offering solves a problem or meets a need in the market is also key. Engaging and Concise Communication: A pitch that gets straight to the point and offers enough detail to show thoughtfulness and depth. Avoiding jargon and ensuring it’s easy to understand is essential. Personal Connection: I’m often drawn to founders who share how their background, experiences, or personal stories led them to create their businesses—this helps build an authentic connection. A creative, passionate, and clear pitch will always catch my attention. I look forward to hearing about new ventures that are making an impact in their respective industries!
Is there anything you would like to share that we have not asked you here?
Thank you for the opportunity to share. I’d like to highlight my deep passion for connecting innovative ideas with broader audiences. I believe in the power of storytelling—whether through fashion, technology, or entrepreneurship—and how it can inspire and create meaningful impact. Additionally, my global perspective, shaped by my experiences in fashion, media, and luxury markets, gives me a unique ability to understand diverse trends and consumer behavior. I’m always open to exploring new ways to collaborate and help bring fresh ideas to life.
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